Updates

UX design, or User Experience Design, entails any interaction a user has with a product or service and describes their emotions, from frustration to satisfaction. It plays a pivotal role in design decisions and providing positive customer experiences. But could UX design also be interesting to help drive sales? And how would that exactly work? Let’s find out.

Welcome to the future of lead generation. We are launching the Hive Experience Configurator, a new way of generating qualified leads with active purchase intent straight from your website. Align your marketing and sales processes with the actions performed by your prospects on your configurator to increase conversion and closing rates. Use our experience configurator to sell more (efficiently)!

CPQ or Configure, Price, Quote software helps companies worldwide to market and sell complex products more efficiently. The software offers a bunch of benefits but when it is outdated, slow, or complex, it might have the counterproductive effect. In that case, looking into a different CPQ provider that better fits your business case might help you get back on track. Let’s dive into some signs it’s time to consider switching CPQ softwares.

More and more manufacturers rely on CPQ or Configure Price Quote software to sell their complex products online, causing the CPQ market to exponentially grow in the past couple of years. There is now a wide variety of CPQ solutions available, but what are the must-haves in 2022? Which options are essential and will help you get the best ROI? Whether you’re already using CPQ software or still looking into buying one, our top 7 must-haves will help you select the right tool for you.

Configure Price Quote (CPQ) software simplifies the sales process for manufacturers by making it easy to configure complex products, calculate the correct price, and generate a quote. Working with a CPQ guarantees that all information is stored in one place and that all departments within a company are linked to one another. However, there are a lot of common misconceptions about CPQ software that need debunking. Let’s take a look at the most common myths and how CPQ software handles these.

“Time is money”, the famous words from Benjamin Franklin prove that time efficiency was even in 1748 a trending topic. Today, the pressure is higher than ever to not waste any time, which has in turn influenced customer behavior. Customers today are demanding a better and faster buying experience. How can you handle this growing difficulty as a company?

Over the last few years, digital technologies have had a major impact on our daily lives: we wake up reading the online newspaper on a tablet, work on our laptops throughout the day, host remote meetings, and go to bed scrolling through social media on our smartphones. These changes are forcing companies to reinvent their businesses and to make a digital leap. However, merely digitalizing the internal processes is not enough. Let’s take a look at why you should transform your sales process and how you can do so in today’s modernized world.

The past year has been extraordinary. 2021 was the year of vaccinations, more remote work, and the attempt to catch up on the things we had to miss out on in 2020. Today, we’re taking one final look back at the previous year to see which features we treated our customers to! We added 150.000 lines of code to Hive, what kind of features does this translate to?

CPQ or Configure Price Quote platforms simplify the sales process for manufacturers. A visual configurator allows users to compose products, consult accurate prices and generate a quote instantly. To implement a CPQ, you need master data about the products and the customers. This information can manually be entered, or it can seamlessly be pulled from other systems, using integrations. Integrations are therefore incredibly important in every CPQ project. Why is that and how can you connect these systems? Read on to find out!

Manufacturers are often struggling with long and complex sales processes, making it hard to increase sales. This has to do with the complex nature of the goods, but also with the fact that B2B sales requires various stakeholders to work together. On top of that, the manufacturing market has had some intrusive changes: increasingly demanding B2B buyers and global competition continue to impact companies. Increasing sales in manufacturing is therefore not as straightforward as it often is in other industries. We are bundling some tips to increase your sales again. Read along!

Attracting customers is essential for the growth of your B2B or Business-to-Business company. The best way of doing so is by meeting their needs. For years, B2B customers have been distinguished from B2C target audiences. However, in the most recent years, we have been noticing a shift, initiated by the changing behavior and needs of B2B customers.

Are you losing sales because it takes too long to make a quote? Long sales cycles kill deals. It slows down your manufacturing business on its way to growth and holds sales back. Are you also looking out for a shorter sales cycle to be able to move faster and grow? A CPQ can assist you with this process. But what exactly is CPQ? And how does it drive sales? That’s what we will be figuring out in this article.