
Why machinery sales is complex.
- Complex machines are typically built as Engineer-to-Order projects, where every quote depends on engineering input, feasibility checks, and manual estimation. This creates long lead times, slows down your sales cycle, and makes it difficult for sales teams to operate independently.
- Pricing and BOM generation are largely manual processes, leaving significant room for costly errors. Without validated configuration logic, sales reps rely on engineering to confirm what’s technically possible, creating bottlenecks that delay every deal.
- Supporting a reseller network adds another layer of complexity. Without centralized control over pricing and margins, it's difficult to scale your sales channels without exposing your profitability or compromising product integrity.
- Existing ERP, CAD, and CRM systems are built for operations and record-keeping, not for the kind of dynamic configurability that complex machinery sales demands. The result is disconnected workflows and data that rarely stays in sync.
How we make it simple.
Building and selling complex machines doesn’t have to mean growing complexity in your operations. Hive CPQ reduces the manual work, errors, and engineering dependencies that limit your capacity — creating the foundation to scale your order volume and expand your dealer network with confidence.
Our dealers can now independently create their own configurations, price calculations, and orders. With the push of a button, orders are sent to Business Central, including their Bill Of Materials. This saves us a lot of administrative work.Sam Hast IT Manager at Haco
Scale without the headcount.
By reducing manual work, eliminating errors, and automating production handover, Hive CPQ creates the operational foundation for long-term growth — so you can take on more orders and support more dealers without adding to your team.
You can count on us.
Our team is here to help.
It’s not only easy to train in-house talent to work the CPQ, you’ll also count on a team of expert-engineers for additional support. Adding new products, customizing and optimizing the platform, and more: we’ve got you covered.
Moreover, the efficiency of the CPQ and the support of our experts relieve your own team by optimizing their time, thus alleviating staff shortages. Your team will have more time for product launches, R&D, updating price setting, resulting in an overall quicker time-to-market.











