Updates

Hive continues to grow in 2021! We have had the pleasure of welcoming Vera to our team last month.

HiveCPQ simplifies international B2B e-commerce even further now: our platform is running in China! It is one of the fastest growing economies in the world, working its way up to the number 1 spot. China, known as a manufacturing hub, is therefore an interesting place for B2B players around the globe to target.

The idea behind the job of a sales representative is simple: help your customer find the best solution that fits their needs. However this task is a lot harder in a B2B environment in which companies are often struggling to explain complex products. This is where guided selling comes into play, a powerful strategy to regain control over your solution offering.

The alignment of marketing and sales is a key component for your company’s growth. You can no longer afford a misalignment of the two departments to meet the buyer’s needs at every interaction. However, companies often forget to use sales as a marketing channel. Let’s take a look at why it pays off to get the teams to work together.

Hello! My name is Aude, I’m from Lyon and it has been six months since my first day at HiveCPQ. Doing an internship is currently quite an exceptional experience. So let me share it with you!

A new year has begun, so it is time to reflect on 2020 and look forward to the new year. The Hive team would like to thank you for your dedicated support the past year, and wish you all the best for 2021! With a new year comes a new Hive!

Hive has attracted a new bee! Welcome, Jurgen, to our Hive! We are happy to have you aboard. Let us introduce you to our new coworker! 

We are slowly but surely reaching the end of 2020, so it’s time to look back and look ahead! This year was not what anyone expected, but suffice to say it was a life changing year. Every aspect of our lives seems to be different, which means that customers will have a changed behavior too. How do you anticipate these changes as a sales representative? Let’s look at some of the trends we can expect in 2021 for B2B Sales in 5 fitting strategies.

Keep your customers happy. That is up to this day the main thing account managers focus on. That is why, after its massive success, a lot of B2B companies have followed the B2C trend of eCommerce. Digital tools have proven to be highly effective, in case companies know how to implement them correctly. If done wrong, it creates a bad customer experience, which remains a main strategic point for any manufacturer: around 9 out of 10 buyers would turn to a competitor if their current supplier could not keep up with their needs (Avionos, 2020).

HiveCPQ never stops growing! Let us introduce you to our two new talents: Pieter and Aude.

Are you looking into a CPQ solution and would you like some help figuring out the possibilities and the right approach for your company? Are you wondering how a CPQ platform would fit into your digital landscape? You might have a lot of questions before deciding what software will help your company to reach its goals... Let our CPQ scan help you out! 

The current situation of the manufacturing industry is very complex, as companies evolve in a very competitive environment. But competition is not the only challenge manufacturers face, as product life cycles have been growing shorter and customers are demanding customized products more and more. The arrival of 5G will ease these challenges, but it is important to be prepared, by investing in the right software today.